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Promotion of Technology and Business Set-ups

The main goal of the „Technologiezentrum Heidenheim GmbH (TZ)“ (Technology Center Heidenheim) is to support technology-oriented companies and business set-ups.

It is open for:

  • innovative, technology-oriented companies and business set-ups
  • production-oriented service companies
  • graduates of universities and research institutions
  • companies and research institutions which plan to outsource different departments and innovative business segments.

The technology center wants to initiate, promote and facilitate innovations by:

  • joining young, technology-oriented companies on the same premises
  • providing close contact between different fields (synergy effects)
  • cooperation of universities and research institutions
  • consultation provided by the Chamber of Industry and Commerce, the „Steinbeis” foundation for economic development, and different banks
  • and various events and seminars in the technology center itself.

At the moment, there are 13 companies located in the technology center.

Banner Pegasus

In addition to the traditional institutions providing consultation and advice, P.E.G.A.S.U.S supports newly foundedp companies.

P.E.G.A.S.U.S. is an association of experienced, active and partly retired entrepreneurs, self-employed people and executives from industry, trade, handicrafts and service companies. The association was founded in order to give advise and support young entrepreneurs over a certain period of time. P.E.G.A.S.U.S. advises and accompanies young entrepreneurs when they set up their new businesses. Under certain circumstances, P.E.G.A.S.U.S. can also arrange for capital funds of a regional fund for new business set-ups.

The Association for the Promotion of Economic Development  GmbH of Ostwürttemberg (WiRO), with its head office in Schwäbisch Gmünd,  promotes, initiates and coordinates measures for the development and improvement of regional businesses. With the help of a regional database it manages enterprise zones for new settlements, relocations and expansions. They also advise young entrepreneurs in all questions regarding takeovers, equity capital or inform them on attractive business and technology centers in Ostwürttemberg.

Shareholders are the administrative districts of Heidenheim and Ostalbkreis.

Heidenheim has different transfer centers and is part of the Steinbeis-Transfer Network of the Federal State of Baden-Württemberg.


Transfer center for personnel development and organization

Services offered:

  • Strategic management planning
  • Personnel marketing
  • Personnel development and management
  • Management training

Transfer center for business information systems

Services offered:

  • Use of databases
  • Information and communication systems in companies
  • Expert systems
  • Desktop publishing

Transfer center for Intermedia

Services offered:

  • Training courses for the implementation of WWW-Server, use of internet, internet marketing, MS-Office, MS Project
  • Advise on the inclusion of internet services in business processes or the installation of a WWW-Server
  • Project supervision for the creation of WWW offers of a company or for the creation of marketing concepts based on the use of multimedia.

Transfer center as management center for medium-sized companies

Services offered:

  • Advise, concept development and implementation in the following areas:
  • Organizational development
  • Personnel development
  • Innovation management
  • Knowledge management with new media and network systems
  • Organization of business processes

Transfer center for Marketing Research

Services offered:

  • Performance of market analysis
  • Supervision of the creation of concepts for and evaluation of research projects
  • Overall advise on the implementation of results
  • Trainings, seminars
  • Applied research

Transfer center for Business and Social Management

Services offered:

  • Consulting non-profit organizations
  • Efficiency analysis
  • Efficiency analysis of social services
  • Benchmark studies for improved efficiency of social institutions
  • modern procedures of cost and performance management
  • Investment assessment of big projects
  • Budgeting techniques for medium-sized companies
  • Development of controlling concepts for small and medium-sized companies.

Founders of new businesses can contact the city office for economic development and the chambers for advice and support.